Making a habit of being different

If most people you know sleep in on the weekends, use this as the time where you get ahead.

If your revenue is such that you’re operating from a position of power rather than scarcity, be more aggressive.

If everyone in your space is charging for a particular product or service, figure out how to give it away for free.

If something is generally created in what feels like an assembly line process, figure out how to inject love and care into whatever it is.

It’s not easy to rethink everything that your company does, but I think the exercise of trying to is critical.

Willie Jackson is a Diversity, Equity and Inclusion (DEI) Consultant & Facilitator with ReadySet, a boutique consulting firm based in the San Francisco Bay Area. He is a frequent writer and speaker on the topics of workplace equity, global diversity, and inclusive leadership. Connect on LinkedIn or get in touch.